Eclipse Marketing Symposium
September 21, 2005, Chicago
Agenda
Invited Speakers
- Carl Zetie, Forrester Research, Enterprise Adoption of Eclipse (not yet posted)
- Stephen O'Grady, Redmonk, ‘Bottom Up Marketing: Using Conversational Marketing to Speak to Developers’ [open document format]] [ppt]
Lightening Talks (5-10 minutes each)
- Maher Massi, Genuitec, Who is the Eclipse developer: A demographic profile? [pdf] [ppt]
- Mike Taylor, Instantiations, ‘What drives the most web traffic’ [pdf] [ppt]
- Gary Cernosek, IBM, ‘Extending and Expanding the Value of Eclipse with Commercial Products.’ [pdf] [ppt]
- Karen Frederiksen, Sybase, Profile of a successful PR campaign (not yet posted)
- Tracy Ragan, Catalyst, Review of different Partner programs [pdf] [ppt]
- Takaki Hironori, NTT Comware, A view from Japan [pdf] [ppt]
- Eric von der Heyden, Innopract, A view from Europe [pdf] [ppt]
- Martin Klaus, Wind River, Overview of Eclipse in the Embedded Market [pdf] [ppt]
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